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Mothercare | Company Profile, Marketing Contacts, Media Spend, Brands

Retailer Mothercare sells maternity and infant clothing, as well as accessories and toys for young children.

Main Telephone 01923 241 000
Main Fax 01923 206 424
Primary Address
Cherry Tree Road
Watford, Hertfordshire WD24 6SH

Mothercare Contacts

Contacts (5/16)
Name Title City
Andy H. Chief Customer Officer Hertfordshire
Sample of Associated Brands
Email: *****@*******.***
Main Phone: 01923 241 000
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: Cherry Tree Road
Watford, Hertfordshire
WD24 6SH

Gary C. Director, Group Strategy Hertfordshire
Helen G. Director, Corporate Communications Hertfordshire
Jemma B. Global Director, Marketing - Mothercare & Early Learning Centre Hertfordshire
Harp S. Manager, eCommerce - Mobile Hertfordshire

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
Mothercare *******
Mothercare - Early Learning Cen *

Agency Relationships

Brand Agency Service From To
********** **** Digital 2009 present
********** ********** ***** ****** ******* Media Buying, Media Planning 2015 present
********** ******* ***** Social unknown present
********** ** ****'* ************** Creative 2017 present
********** - ***** ******** *** ********** ***** ****** ******* Media Buying, Media Planning 2015 present

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On the Brink – Score 64: Baby supply brand Nuby UK hires former Clarks marketer

Subject: Mums, Mums-to-Be, Social, Online, Digital, Print, Direct. 

Brand: Nuby UK LLP, founded by parent company Luv n’ Care, is known for selling cups, teethers, toys, soothers and most recently, newborn bottles, sterilisers and breast feeding equipment.

Clarks marketer Melissa Wilson as its marketing director as the brand looks to take on intense competition and hopes to stay relevant among younger families. She joins current Head of Marketing Kristina Ledingham, who’s been in the role since 2013. 

The marketing team currently handles CRM, social media, digital marketing, brand awareness and customer engagement strategies and implementations in-house. The brand works with Boots, Tesco, Sainsbury’s and Morrisons on a joint CRM and digital initiatives. Latest activity has involved developing a customer lifecycle strategy, following a consumer from pregnancy to birth and further on. Agencies should go after the brand as it has been known to hire on a per-project basis. 

Additional Information

Experience: Ms Wilson spent the last year-and-a-half as Clarks head of functional transformation, otherwise known as head of marketing. Prior to this, she spent nearly four years as a marketing consultant for Wilson Marketing Consultancy, years after a three year role from 2008-2011. In between and before, she spent time as head of marketing for Tangerine Company, marketing director for Chamilia Europe and direct of marketing for Northumbrian Fine Foods.

Target Audience: Mums, females, families from the start of pregnancy through to childhood. 

Competition: Kiddicare

Agency: Has worked with Three Motion for a 3D animation video for the US and UK. 

Burford Way Boldon Business Park Boldon, Tyne & Wear, NE35 9PY, 0800 334 5844

Ms Melissa Wilson
Marketing Director

Ms Kristina Ledingham
Head of Marketing

Ms Maria Burnell
Managing Director

Ms Jamie Reed
Marketing Manager

Ms Andrea Harburn
Marketing Manager, Activation

Tamsin Leighton
Digital Marketing Manager