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Starcom | Agency Profile, Contacts, AOR, Client Relationships




Service: Integrated

Main Telephone 020 7190 8000
Main Fax 020 7190 8722
Primary Address
63 Turnmill Street
London, London EC1M 5RR
England

Starcom Contacts

Contacts (5/49)
Name Title City
Jodie S. Group Chief Executive Officer & Global Client President London
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: 020 7190 8000
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 63 Turnmill Street
London, London
EC1M 5RR
England

Duff B. Business Director London
Kieran A. International Business Director London
Paola P. Head, Dynamic Solutions & Digital Development Director London
Nemisa C. Commercial Research Director London

Client Relationships


Brand Service From To Media Spend
****** Media Buying, Media Planning unknown present *
******* Media Buying, Media Planning 2017 present *
****** Media Buying, Media Planning unknown present ********
**** *** Media Buying, Media Planning 2013 present *******
****** Media Buying, Media Planning 2012 present *******

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WinmoEdge

Account in Jeopardy: Baxters taps new marketing director for H2 campaigns (Score 70)


International food company Baxters has brought on Marketing Director Cara Chambers ahead of Q4 spending peaks. As a veteran marketer of consumer goods, Chambers should hit the ground running with omnichannel campaigns.

Early Pathmatics. All were placed directly on youtube.com.

Digital and press sellers should be in touch with media leaders while agencies should give time for adjustment. Media is due for a shake-up and last year's digital boom could suggest greater emphasis and the need for outside support. Keep in mind, Baxters is competing with rivals below, targeting families and millennials.

Additional Information

Experience: Chambers has over 20 years of expertise in strategy and brand development, consumer goods and trade. She's worked for United Distillers, Scottish Courage, Sainsbury's Bank

Media Spend: In H1 2016, Baxters spent £592k on press, with a small portion going towards digital. H2 2015, saw similar spending (£128k) with an increase towards radio.

Competitors: Fellow packaged food opps are Dole launching TV.

Agency Roster: For most of Baxters, Starcom MediaVest covers media for their Fray Bentos products.

Baxters
Baxters House
Fochabers
Lanarkshire IV32 7LD
T: 01343 820 393

Ms Cara Chambers
Marketing Director
cara.chambers@baxters.co.uk