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Sony Mobile | Company Profile, Marketing Contacts, Media Spend, Brands




Sony Mobile, headquartered in Tokyo, Japan with offices in London, England and around the world. Sony Mobile is a electronic technology company that manufactures products mobile devices. Sony Mobile's product range includes Xperia smartphones, tablets, and smartphone accessories.

Main Telephone 0208 996 3450
Main Fax 020 8762 5887
Primary Address
Sony Ericsson House
202 Hammersmith Road
London, London W6 7DN
England

Sony Mobile Contacts

Contacts (5/30)
Name Title City
Jacob S. Vice President, Product Marketing London
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: 0208 996 3450
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: Sony Ericsson House
202 Hammersmith Road
London, London
W6 7DN
England

Silke S. Global Communications & Public Relations London
Bjorn B. Marketing Director - Europe London
Masuhito A. Sales & Marketing, Strategy & Planning Manager London
Denisa M. Events & Public Relations Manager London

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
Sony - Comp Corp ******
Sony Ericsson *
Sony - Xperia Z Rge *******

Agency Relationships


Brand Agency Service From To
**** - **** **** ******** ** media buying & planning unknown present
**** - ****** * *** ******** ** media buying & planning unknown present
**** - ****** * *** *** ********* Creative unknown present
**** ******** ******** ** media buying & planning unknown present

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WinmoEdge

B2B, Digital Opps: Ruckus Wireless hires 15-year Cisco veteran as VP, marketing


Subject: Digital, Video, Field Marketing, Education, Event Marketing. 

Company: Ruckus Wireless is a pioneer in the wireless infrastructure market, enabling carriers and enterprises to stay ahead of the exploding demand for high-bandwidth applications and services.

Opportunity: Hired Nick Watson, a 15-year veteran of rival Cisco, as VP of marketing, sales and operations for the EMEA, following the departure of EMEA field marketer, Caroline Finch, and director of marketing, Roger Hockaday, last May. 

The company plans to continue to invest for long-term growth via heavy investments marketing, among other areas, with the goal of expanding reach to new service providers and channel partners. Education is one of Ruckus’ biggest sectors, so sellers associated with this industry will have an advantage. Ms Watson will have to pick up where Mr Hockaday left off after moving Ruckus to a digital marketing strategy in EMEA last year.  With EMEA having accounted for 26% of Ruckus’ total Q4 revenue, increased 25% YoY, the market is worth the company’s investment. 

Additional Insight

Experience: Most recently, he was the VP of EMEA for HP Networking. Prior to that he was with Cisco for 15 years in various sales leadership roles. At Ruckus, Mr Watson will report directly to Ian Whiting, CCO. 

Competition: The company claims that the following are current competitors: Hewlett-Packard and Aruba Networks. 

Digital Breakdown: Last year, according to Moat UK, Ruckus ran 13 standard display ads with 26 publishers. Top ad publishers were gamespot.com, cnet.com, metacritic.com and tv.com (87% were published site-direct). In addition, the brand ran four video ads.  Display and Video ads saw a peak in activity between June and July, with another peak in September.

Ruckus Wireless
Neptune House, Mercury Park, Woodburn Green, High Wycombe, Bucks, HP10 0HH, +44 1628-535300

Mr Nick Watson
Vice President EMEA 
nick.watson@ruckuswireless.com

Mr Ian Whiting
Chief Commercial Officer 
ian.whiting@ruckuswireless.com