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Bigdog Agency Norwich | Agency Profile, Contacts, AOR, Client Relationships




Service: integrated

Main Telephone 01603 621 587
Main Fax 01603 612 327
Primary Address
Floor 3
Norfolk Tower
Norwich, Norfolk NR3 1AB
England

Bigdog Agency Norwich Contacts

Contacts (5/19)
Name Title City
Cordell B. Creative Managing Partner Norfolk
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: 01603 621 587
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: Floor 3
Norfolk Tower
Norwich, Norfolk
NR3 1AB
England

Ian F. Senior Art Director Norfolk
Phil L. Senior Art Director Norfolk
Kayleigh J. Account Director Norfolk
Dan M. Digital Strategy Director Norfolk

Client Relationships


Brand Service From To Media Spend
****** ******** Digital 2016 present *
*** *** - ****** ****** ******* Digital 2016 present ********

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WinmoEdge

Over-35s Female Engagement Opps: Sky Bingo gambles with bigdog for integrated campaign


Subject: Q4, Gambling, Digital, Print, Radio, TV, Over-35 Females. 

Brand: Sky Bingo is a subsidiary of Sky portfolio. 

Opportunity: With no incumbent in place, Sky Bingo appointed NOW TV is gearing up to. 

Pathmatics data shows a slight increase in desktop and mobile advertising throughout this year which could be further increased come 2017. ATL and online sellers should be all over this in Q4, one of Sky Betting's biggest spending periods, followed by H1 spending. 

Additional Information

Media Spend: In 2015, Sky Betting & Gaming spent over £10.5m on media, with the majority (£7.3m) going towards TV and the rest was scattered across radio, digital and press. 

Digital Breakdown: Per Pathmatics, since January, Sky Bingo has spent £3.9k on desktop ads to gain 1.5m impressions. Of those, almost all were placed programmatically through DSP and top publishing sites include funkyjunk.com, deviantart.com, wowhead.com and kizi.com.

Target Audience: Sky Bingo primarily focuses on the female audience over the age of 35. Casino brands target a more diverse and younger demographic. 

Competitors: Fellow gaming opps include Gamysys.

Agency Roster: Sky Betting & Gaming has worked with Mediacom handles media for Sky. 

Sky Betting & Gaming
Grant Way
Isleworth
Middlesex TW7 5QD
020 7705 3000

Mr. Aaron Dugan
Sportsbook Digital Marketing Manager
aaron.dugan@bskyb.com

Ms. Fiona Gribben
Digital Communications Lead
fiona.gribben@bskyb.com

Ms. Olivia Treyer-Evans
Senior Media Planner - Sky
olivia.treyer-evans@mediacom.com