Target Media | Agency Profile, Contacts, AOR, Client Relationships
Service: media buying & planning, specialty - entertainment & lifestyle
|Main Telephone||0203 372 0900|
Target Media Contacts
|Tom P.||Account Director||London|
Sample of Associated Brands
|Tom W.||Account Director||London|
|Stephen J.||Digital Lead||London|
|Alistair R.||Senior Digital Account Manager||London|
|Loki A.||Senior Digital Planner Buyer||London|
|****** ********** *****||media buying & panning||unknown||present||*|
|****** - ***** **||media buying & planning||2010||present||*|
|****** - *** **||media buying & planning||2010||present||*|
|**** ***** - ****||media buying||unknown||present||*|
|**** ***** - ****||media planning||unknown||present||*|
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Q1 Outdoor, Digital Opps: CoolBrand Barbican Centre media AOR acquired by Havas
Subject: Digital, Social, Outdoor, Internet, Press, Direct.
Company: Barbican Centre, home of the London Symphony Orchestra, is a performing arts center and venue that houses cinema and live theatres, concert and exhibition halls, and restaurants.
Opportunity: Sellers, note that Target Media. This could mean higher spending, a broader media mix and/or new account heads, so stay tuned.
In the the meantime, target outdoor and digital ad spend in coming months. The recently-rewarded Pathmatics.
Still, the brand spent more than a third of this year's spend in Q1, after spending £66k in Q4 last year. Sellers could have lots of revenue ahead of them and should get in touch ahead of several planned events in February. Social, display and search campaigns are imminent for the contemporary music business as well as Barbican prepares to hired someone to head these efforts, according to a job post.
Spend share was split between site-direct and indirect impression sources (details in chart). Top sites were standard.co.uk, classicfm.com, youtube.com and timeout.com.
Media Spend: Per Nielsen, the venue spent almost £300k last year. It's budget is gradually increasing though because this H1 alone saw Barbican Centre spend £202k, mainly in outdoor. Barbican's media planning and buying account is worth more than a million when including non-tracked media spend.
London EC2Y 8DS England
020 7638 4141
Sir Nicholas Kenyon
Mr David Duncan
Head of Customer Experience
Mr Phil Newby
Head of Marketing
Ms Jess Hookway
Senior Communications Officer
+44 20 7382 7237 / +44 7545629316
Ms Lorna Gemmell
Head of Communications
+44 207 382 7147