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Karmarama | Agency Profile, Contacts, AOR, Client Relationships




Service: creative, direct

Main Telephone 020 3301 2000
Main Fax
Primary Address
20 Farringdon Road
London, London EC1M 3HE
England

Karmarama Contacts

Contacts (5/27)
Name Title City
Ben B. Owner London
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: 020 3301 2000
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 20 Farringdon Road
London, London
EC1M 3HE
England

Mark R. Chief Strategy Officer - Data & Insight London
Adam K. Exeutive Creative Director London
Laila M. Art Director London
Will H. Deputy Head, Planning & Planning Director London

Client Relationships


Brand Service From To Media Spend
********** **** creative unknown present *******
******** *** - **** Creative 2016 present ********
******** **** - **** Creative unknown present ******
***** ****** Creative 2017 present *******
***** ****** **** ********* Creative 2017 present *

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WinmoEdge

Campaign Imminent: Unibet taps Karmarama, still searching for new CMO


Subject: Digital, Sponsorship, Online, TV, Gaming, Video, Affiliate. 

Company: Unibet, one of the largest listed gambling operators in the European market and provides services in 21 languages. 

Opportunity: Appointed losing a 10-year company veteran and CMO Nils Andén to CurrencyFair.com in late March. So, agencies should keep an eye on digital, PR and media openings in the future.

Sellers – take note that digital display activity increased 15x last year over 2014 and marketing spend is poised to increase further. As such, reach out to secure sponsorship and digital, media, CRM and e-commerce related deals, as Unibet seeks to gain a firm foothold in the UK market. Those with an emphasis on a male audience, particularly sports and news sellers, will have an advantage. Focus on bigger summer spending campaigns. Goodstuff handles media. 

Incumbent: DDB International previously held the account and was involved in the pitching process. KBS Albion also used to create UK ads for the company. 

Additional Information

The following was origionally published on 24 Mar

Media Spend: Spent £1.2m in 2014 spend, which was 54% higher than 2014. 

Digital Breakdown: In the last 12 months, Unibet has run 2,246 standard display ads with 366 publishers, 96% of them running site direct versus programmatic. This was in addition to 19 high impact ads and seven video ads. Top ad destinations included neolive.net, zerozero.pt and krepsinis.net.

ExpansionStan James Group last year, not including the UK shops business.

Competition: Possible competition includes Ladbrokes.

Unibet
4th Floor Imperial House, 15 Kingsway, London, WC2B 6UN

Mr. Mark Armitage
Global Marketing Manager
mark.armitage@unibet.com

Mr. Manuel Stan 
Head of Digital Marketing
manuel.stan@unibet.com