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Fidelity International | Company Profile, Marketing Contacts, Media Spend, Brands




Fidelity handles a wide range of financial tools including 401ks, mutual funds, retirement plans, and brokerages.

Main Telephone 01732 361 144
Main Fax 01732 836 986
Primary Address
25 Cannon Street
London, London EC4M 5TA
England

Fidelity International Contacts

Contacts (5/29)
Name Title City
Barry B. Vice Chairman London
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: 01732 361 144
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 25 Cannon Street
London, London
EC4M 5TA
England

Peter T. Media Director Surrey
Tony G. IT Director Kent
John E. Associate Marketing Director Kent
Roberta G. Associate Institutional Marketing Director Kent

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
Fidelity Intl - Corp *******

Agency Relationships


Brand Agency Service From To
******** **** - **** *** ****** ******* Media Buying, Media Planning 2016 present
******** **** - **** **** ****** Creative unknown present

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WinmoEdge

Campaign Imminent: Fidelity reviews creative roster


Subject:: Outdoor, TV, Radio, Digital.

Company: Fidelity International, a global leader in asset management, providing investment products and services to individuals and institutions in the UK, continental Europe, the Middle East and Asia Pacific.

Opportunity: Publicis (on the account for nine years).

According to The List UK, Fidelity International has an in-house media planning/buying team. 

The global asset management leader is a high spender in the UK within its sector, spending roughly £13.2 million a year in advertising. 

The financial services sector has been bravely embarking into the rubble of the financial crisis, and now, reportedly, business in the financial services sector is growing at its fastest pace since before the recession. Estimates of sales in the three months to March were reported to be close to levels last seen in 2007.

The sector as a whole is looking over the next year to improve IT infrastructure and cyber security; cross-sell to existing customers and attract new domestic customers; and build new digital platforms to remain competitive and respond to changing customer needs.

Media Spend: Fidelity spent over 9% more in media last year, up to £6.5 million from £5.98m in 2013, which was 62% more than 2012. Last year saw an increase in Outdoor, TV and Radio advertising.

Decision Makers: Fidelity's UK marketing head in October. Mr Jonathan Hewitt, previously Fidelity Personal Investing marketing boss, was appointed as head of marketing for the investment business to take Fisher's place. Furthermore, former retail marketing head Mr James Harris became head of product and communications.

Fidelity International
Oak Hill House, Hilldonborough, Tonbridge, Kent, TN11 9DZ, England, 01732 361 144
Beech Gate, Millfield Lane, Lower Kingswood, Tadworth, Surrey, KT20 6RP, England, 01732 361 144

Mr. Ed Dymott
Head, Business Development & Strategy
ed.dymott@fidelity.com

Ms Beth Cowley
Marketing Manager